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Content & Marketing Coordinator

Learning Links is a not-for-profit charitable organisation with a 50-year history of empowering children to learn, develop and thrive.

The Content & Marketing Coordinator’s role supports the execution of our product and service marketing plan and overarching brand and communications strategy through creative content development and promotions across a variety of digital platforms, including social media, email marketing and website. The purpose of the role is to support growth of our essential services and learning programs for parents and professionals and communicate our story and purpose in a meaningful way.

Day to day you will be:

  • Supporting the Product Marketing Manager and Head of Brand and Communications to implement the integrated marketing plan
  • Working collaboratively with product and service teams to develop new content, suitable for a variety of channels (written, digital assets and videos)
  • Planning and developing regular email campaigns and newsletters and supporting the development of strategic automated email journeys
  • Supporting reporting and optimisation of digital content performance
  • Supporting the planning, development and implementation of social media content and advertising campaigns in line with key organisational priorities and content strategy
  • Supporting the implementation of product and services campaigns and customer engagement activations
  • Support in developing, implementing and monitoring metrics to assess the effectiveness of our marketing campaigns
  • Supporting website content development
  • Providing support for audience insights, surveys and reporting
  • Other marketing projects and tasks, as required

Your benefits:

  • We are a strengths-based organisation (using Gallup Clifton Strengths). You will receive support and coaching to play to your strengths every day.
  • Learning Links has a great supportive and welcoming culture.
  • Competitive salary and not-for profit salary packaging up to $18,549 to reduce your pre-tax income.
  • Variety at work with exposure to working with multiple disciplines and programs (e.g., fundraising, psychology, education, speech therapy, early childhood, and teams running community programs etc.)
  • Great access to digital platforms and systems, as well as ongoing training and development opportunities.
  • EAP services including access to career support, manager assistance, mental health and counselling services, nutrition/ diet advice, financial counselling, legal assistance etc.

About you

  • A degree in Marketing, Communications or Digital Media.
  • 1-2 years’ experience in digital marketing, communications or a similar role, or demonstrated understanding and application of digital marketing and/or communication strategies.
  • Experience with social media strategy, email marketing, web content management system and other digital technologies.
  • Strong written communication skills and attention to detail.
  • Passion for producing engaging content and assets including videos, pictures, copy and other resources.
  • Proven planning and organisational skills and the ability to manage competing priorities.
  • Confident in using the Microsoft Office Suite: Word, Excel and PowerPoint.
  • Experience using Canva or Adobe Creative Suite (Indesign, Photoshop, Illustrator).
  • Experience using WordPress or similar CMS (desirable).
  • Experience using Campaign Monitor or similar email platform (desirable).

About Learning Links

Learning Links was established in 1972 by parents concerned about the lack of appropriate support services to meet their children’s education and wellbeing needs. Since then, we have partnered with thousands of children and families to help children reach their full potential. Our Client Services team include leading practitioners in their field, and we provide multidisciplinary services across psychology, speech therapy, specialist and early education.

We value diversity and inclusion and the unique contribution that every one of our team make.

Child safety is top priority for us, and we are a child safe organisation. You will be asked to undergo a Police check and Working with Children Check. For further information about Learning Links and a Position Description please click on the link LINK to careers page.